The No-Pressure Selling Process
The No-Pressure Selling® Process
1.) DISCOVER OPPORTUNITIES
Make a lasting first impression:
Appearance
Attitude
Ask Comfort Concerns List® questions:
Let the buyer do 80% of the talking
Take informative and legible notes
Survey the home:
Get the buyer involved
Ask about each room’s level of comfort
Design their Ideal Comfort Solution®:
Make their highest priorities the blueprint for your design
Match the benefits they want to the features that provide them
2.) PRESENT BENEFITS
Create “quiet time” for your design:
Job site photo album
Happy client video testimonials
Present your Wheel of Value®:
Get buyers excited about your irreplaceable benefits
Ask the 2 Magic Questions®
3.) GAIN COMMITMENT
Make it easy to own:
“All I need is your okay and we’ll get started…”
Eliminate objections:
Review the Comfort Concerns List® for price objections
Review the Wheel of Value® for comparison objections